In May 2026, Carrefour confirmed that around 50 of its private-label products now carry QR codes powered by GS1. It is the most concrete retailer figure published in Europe so far, and it gives brands something the GS1 Sunrise 2027 conversation often lacks: named companies, counted products, dates. This article gathers what is publicly known…
By the end of 2027, retailers plan to be able to accept QR codes carrying GS1 Digital Link at point of sale. GS1’s Sunrise 2027 programme sets that target date, and it changes what a company is buying when it shops for QR code software. QR TIGER, at around $7 a month at the time…
Unitag has generated more than 40 million QR codes since 2013, and no team reaches numbers like that by pressing a create button in a web dashboard. Volume comes from systems: a product database feeding a print run, an ERP raising a QR code for every new SKU, a scheduled job that swaps campaign destinations…
If your products carry an EAN barcode, you can have your first GS1 Digital Link QR code live this week, using identifiers you already own. No consultant or compliance team is needed, and the packaging does not need redesigning. Unitag tracks 2.4 million scans daily across 189 countries, for global brands and small producers alike….
One printed GS1 Digital Link QR code can send a shopper to the product page, a recycler to sorting instructions, and a customs system to the Digital Product Passport. The mechanism that makes this work is called link types, defined by the GS1 Digital Link standard. GS1 documents it in standards PDFs and a vocabulary…
Here is the answer to “when does the Digital Product Passport apply to us”, sector by sector, on one page. The honest summary: one date is fixed, the rest arrive one delegated act at a time, and the useful preparation starts well before any of them. Unitag tracks 2.4 million scans daily across 189 countries….
Every section below opens with a sentence we have actually heard from clients. Find yours, and thirty seconds of reading will tell you what to do. Everything rests on the same thing: a QR code printed once on your product, whose destination you change whenever you want, without ever reprinting. Unitag is certified by GS1…
One printed QR code can carry your product through retail checkout in 2027 and into the Digital Product Passport whenever your sector’s rules apply, without a reprint in between. The part that makes this work is the resolver, the service that receives each scan and works out where to send it. Unitag tracks 2.4 million…
Certified, compliant, compatible, approved: GS1 claims carry different weight. What each one proves, who stands behind it, and how to check before you sign.
GS1 operates a global resolver at id.gs1.org and describes it, in its own documentation, as the resolver of last resort. The phrase is worth noting. It tells you that resolvers matter enough for the standards body to run a safety net, and that GS1 itself expects production traffic to live somewhere else, on infrastructure a…
