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GS1 Digital Link is the URL standard that turns a QR code into a barcode replacement, and it is the data carrier major retailers including Walmart, Carrefour and Tesco are preparing to accept at checkout by 2027. The same code…
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GS1 Sunrise 2027: the barcode-to-QR deadline, and what to prepare in 2026
GS1 Sunrise 2027 is the global initiative coordinating the move from 1D barcodes to 2D codes at retail point of sale, with the soft target set at the end of 2027. Major grocery and pharmacy retailers including Walmart, Carrefour, Tesco…
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GS1 Digital Link vs QR Code: What Brands and Printers Need to Know Before Sunrise 2027
By 31 December 2027, retailers across 48 countries — covering 88% of global GDP — must accept 2D barcodes at point of sale. Walmart, Carrefour, Target, Woolworths, and Kroger are already setting supplier deadlines. And yet, as brands and printers…
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QR Codes on Packaging: The Complete Guide for 2026
A packaging manager at a food brand told us he’d printed 200,000 units with a static QR code pointing to a product page. Two months later, the page URL changed after a website migration. Result: 200,000 packages in circulation scanning…
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Introducing the Supervisor Role
Your Unitag dashboard now includes a fourth role: Supervisor. Supervisors work like scoped Admins. They have full operational control — managing QR codes, overseeing team members, and distributing tasks — but only within their assigned department, region, or client account.…
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How QR Codes Are Used in the Hospitality Business: Applications and Display Ideas
QR codes for hospitality transformed how hotels, resorts, restaurants, and tourism services deliver fast, convenient, and touch-free guest experiences. As guest expectations move toward mobile accessibility and efficient processes, QR codes provide an efficient way to enhance interactions without overwhelming…
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Why Companies Should Stop Paying for Every Single QR Code and Start Paying for What Actually Matters
There’s a quiet inefficiency sitting inside most B2B QR code contracts, and almost nobody is talking about it. If you’ve ever evaluated a QR code platform for your business, you’ve probably encountered the same tiered pricing structure: a Basic plan…
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Why You Should Start Considering Unitag for Your GS1 QR Transition Today
The retail and manufacturing industries are undergoing a significant transformation as the traditional barcode, a staple for over 50 years, is being phased out in favor of more advanced QR codes. This shift is driven by the need for enhanced…
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QR Codes For Business: 10 Ways To Generate Revenue
When you think about QR codes, the first thought that comes to mind probably isn’t about revenue growth. But, QR code surprisingly pack a lot under the hood, and have surprising capabilities that can positively impact your business. Let’s explore…
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8 Advantages of QR Codes for Digital Marketing
Contemporary technology is all about accessibility and efficiency. The influx of smartphones in the past decade has people relying on faster communication and accessing information at their fingertips in minimum time. The QR code response system is one such technology…