Category: Blog
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GS1 Digital Link explained: the QR code that replaces the barcode
GS1 Digital Link is the URL standard that turns a QR code into a barcode replacement, and it is the data carrier major retailers including Walmart, Carrefour and Tesco are preparing to accept at checkout by 2027. The same code reads at the till as a GTIN, opens a product page on a consumer phone,…
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GS1 Sunrise 2027: the barcode-to-QR deadline, and what to prepare in 2026
GS1 Sunrise 2027 is the global initiative coordinating the move from 1D barcodes to 2D codes at retail point of sale, with the soft target set at the end of 2027. Major grocery and pharmacy retailers including Walmart, Carrefour, Tesco and Albert Heijn have published acceptance timelines, and several large CPG brands have already moved…
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GS1 Digital Link vs QR Code: What Brands and Printers Need to Know Before Sunrise 2027
By 31 December 2027, retailers across 48 countries — covering 88% of global GDP — must accept 2D barcodes at point of sale. Walmart, Carrefour, Target, Woolworths, and Kroger are already setting supplier deadlines. And yet, as brands and printers scramble to get ready, the same misunderstanding keeps derailing their compliance efforts. They create a…
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QR Codes on Packaging: The Complete Guide for 2026
A packaging manager at a food brand told us he’d printed 200,000 units with a static QR code pointing to a product page. Two months later, the page URL changed after a website migration. Result: 200,000 packages in circulation scanning to a 404 error, with no way to fix it. A dynamic QR code on…