Every QR Code your company runs. One dashboard.
Since 2013, Unitag has made dynamic QR Codes simple to create and track for enterprise teams: campaigns, business cards, packaging, all the way to GS1 Digital Link, across all your brands. EU-hosted.
Certified by GS1
Trusted by enterprise teams since 2013: Chanel, Bonduelle, Schneider Electric, Unilever, Adeo, Migros
40M+
QR Codes generated
2.4M
scans tracked daily
189
countries
One platform, from campaign QR Codes to the full GS1 catalogue
A campaign to measure, a multi-market catalogue to roll out, or packaging moving to GS1 Digital Link: every project has its own starting point. Where are you today?
You run campaigns across print, packaging, out-of-home and events. Then the review meeting comes, and the same question with it: what did any of it actually deliver? Until the medium can report back, the offline budget is steered blind.
One shared dashboard
Your teams see the creations, usage and latest activity of your dynamic QR Codes in real time, brand by brand. Real-time analytics, consolidated reports exported to xlsx.
Campaign-by-campaign comparison
Comparative data per QR Code and a clear read of impact, campaign by campaign.
AI-written reports
Every month, an automatic summary per brand, range or department, generated from your data and ready to forward.
- Your brand at every scan
- Design customisation: colour, logo, shape, brand by brand
- Custom domain: the landing page shows under your own domain, never a third party’s
- vCard Pro: digital business cards on brand, for the whole team
An offline budget you can finally measure, with the same indicators and the same reports as your digital campaigns: one view across all your brands.
Brands such as Chanel and Barnes International run their campaigns on Unitag.
The EAN barcode is gradually giving way to a QR Code in the Digital Link format, which retailers will need to be able to read at point of sale by the end of 2027. Across a catalogue of several hundred SKUs, that is an infrastructure project. Worth building once, properly.
One GS1 Digital Link QR Code per product
Generated in batches from your GTINs, your GS1 article identifiers. Unitag is certified by GS1 for its Digital Link Resolver.
A packaging dashboard
Brands, ranges, products and the health of every link. A dead link shows up on your screen before it shows up on a customer’s scan.
The same infrastructure serves the EU Digital Product Passport
Same GTINs, same QR Codes, and each one can point to videos, manuals or provenance pages. Nothing to rebuild as the EU rolls it out sector by sector.
Plenty of tools call themselves "certified" with no certificate behind it. Unitag is certified: the tool passed GS1 France qualification on the GS1 Digital Link URI structure and the QR Code symbol.
A dynamic QR Code changes destination, content or language after printing, without touching the packaging. Without that base, every regulatory change means another print run, and another cost.
Bonduelle tracks millions of product units with Unitag batch serialisation.
A printer, a converter, a labelling provider or a large brand? The labels are already printed in-house, by you or by your clients: the QR Code on them can come from you too, white label, instead of from one more vendor.
Full white label
The platform runs under your brand, on your domains. Your clients see your name, from the QR Code to the product page.
High-volume serialisation
Batch creation, exports ready for your print workflows.
Partner margins and a multi-client console
Recurring revenue on labels you already produce.
By the end of 2027, your clients will expect QR Codes that scan at point of sale. Getting there first turns an industry deadline into a selling point.
European printers and resellers already distribute Unitag under their own brand.
One dashboard, every use in one place
Nobody signs off an infrastructure project from a brochure. This is the console from the inside: three applications on one dashboard, each clickable below. Create, edit, monitor: everything runs from the same place.
One set of applications, one dashboard: whatever your use today or tomorrow, you keep one view across all your brands and markets.
Which plan for your organisation?
Forty SKUs or forty thousand, the infrastructure is the same. What changes is the scope and the level of support.
Large organisations, multi-brand
The Diamond plan: unlimited GTINs, sub-organisations, a 99.98% uptime SLA and a dedicated contact. From €4,870 a year, five users included.
SMEs and independent brands
Digital Link plans, from €12 a month for 50 GTINs.
IT and platform teams
The Unitag API is a separate, on-demand offer: batch generation and the resolver on your own domain, your PIM or ERP staying the owner of product data.
Every brand, one contract, one invoice
Five brands, five tools, five invoices, and nobody sees the whole picture. As your teams move from campaigns to connected products, the paperwork multiplies. On Unitag, the journey grows and the tool stack does not. One plan covers the whole scope, from packaging to enterprise governance, with no modules to add.
Billing and contract
One contract and one invoice across all your brands and subsidiaries. Costs stay easy to read as volumes grow, instead of a scatter of subscriptions to reconcile. Often what gets procurement to yes.
Governance and control
Roles, sub-organisations, SSO and an audit log. Who does what, and what stays in place when someone leaves the team. Each brand works in its own perimeter, with data kept separate.
One system of record, built to last
Every QR Code your company has ever printed, in one place, dynamic, able to survive reprints and regulation changes. Backed by a 99.98% uptime SLA.
A €9 generator gives you a QR Code. The hard part is keeping ten years of QR Codes alive across brands, reprints and regulation.
“Unitag’s batch serialisation and traceability tools let us track millions of product units across our entire supply chain, with full regional compliance built in.”
See it for yourself
Create an account and tour the tools, from campaign analytics to Digital Link. If you would rather talk it through, our team works in both English and French.
14-day free trial · EU-hosted & GDPR compliant
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