Retail & POS — Enterprise Ready Dashboard
Turn every bottle into a data point
Unitag gives retail brands the QR infrastructure to bridge physical products and digital engagement — with scan-level analytics, an enterprise-ready dashboard, and measurable ROI for every display, shelf, and POS touchpoint.
62%
Scan-to-action rate (vs. 2-5% for printed URLs)
+600%
First-party emails captured
Real-time
Store-by-store comparison
0 reprints
Dynamic QR, update instantly
The Opportunity Sitting on Every Shelf
64% of shoppers have scanned a QR code in-store, and when they do, 62% take a measurable action —email signup, loyalty join, product page visit, or offer redemption. Compare that to a printed URL (2-5%visit rate) or a social ad (1-3% CTR). The intent is already there. The question is whether you’re capturing it.
In-Store Attribution
Which endcap drives the most engagement? Which window display converts browsers into scanners? With scan-level data per location, you can optimise physical merchandising the same way you optimise digital ads — with real-time feedback.
Bridge Physical to Digital
Shoppers are already moving between channels — scanning products in-store, researching on mobile, purchasing later online. QR codes let you own that journey instead of handing it to Google. Every scan is a direct line to your brand.
Multi-Store Accountability
28 stores, 4 regions, rotating seasonal campaigns — one dashboard to track them all. Know which locations execute campaigns well and which need support. Store-level performance data replaces guesswork with accountability.
First-Party Data Capture
Every in-store scan is a chance to build your owned audience — email signups, loyalty joins, preference data. In a post-cookie world, the brands that own their customer data win. QR codes are the fastest path to first-party collection at scale.
What Unitag Delivers for Retail
Enterprise QR codes deployed across every store, every display, every campaign — centrally managed, individually tracked.
Store-Level Scan Analytics
Compare engagement across every location in real time. Know which stores, displays, and time slots drive the most scans. Shift resources to what works — this week, not next quarter.
Scan-to-Online Conversion
Track the path from in-store QR scan to online action: email signup, product review, loyalty join, recipe download. Close the attribution loop with scan-level data you can act on.
Enterprise Ready Dashboard
Diamond Dashboard organises your QR estate by region → store → campaign. Admin, Member, and Analyst roles. Bulk operations. AI-generated weekly reports delivered to your inbox.
Dynamic Campaigns — No Reprints
Change any QR destination instantly. Run time-based promos (lunch specials → dinner specials). A/B test landing pages by region. Seasonal swap in one click — the code on the shelf stays the same.
First-Party Data Engine
Every scan captures device, location, time, language, new vs. returning. Build audience segments from physical interactions. No app download required — just a phone camera and a compelling reason to scan.
API & POS Integration
Connect scan data to your CRM, loyalty platform, or POS system. Trigger email sequences from in-store scans. Enrich customer profiles with physical engagement data.
ROI You Can Show Your CFO
Based on a 28-store retail brand running 4 seasonal campaigns per year
Metric
Before Unitag
After Unitag
Impact
In-store engagement tracking
None
Scan-level per store
Full visibility
First-party emails captured in-store
~200/quarter
~1,400/quarter
+600%
Store performance comparison
Manual reports, no standard
Real-time, all stores
Instant visibility
Team QR management overhead
8 hrs/week
2 hrs/week
6 hrs/week recovered
QR destination updates per campaign
Reprint each time
Instant, no reprint
No reprints needed
+600% fi rst-party data · 6 hrs/week recovered · Zero reprints
Conservative estimate for a 28-storebrand. Results scale with store count and campaign frequency.
5 Steps to a High-Performing Retail QR Setup
Download the implementation guide — real advice backed by industry data, covering design, placement, mobile optimisation, analytics, and scaling across locations.
15 Minutes. Your Store Data. Real Answers.
We’ll review your current retail QR setup, identify the 3 fastest wins, and show you the dashboard live.